The MTV Video Music Awards Just around the tintinnabuler, she’s making headlines for nominees and songs in various categories. However, this year’s Awards Spectacle decided to add another category: Best Metaverse Record.
For starters, there are many metaverse platforms such as The Sandbox, Roblox, Decentraland, and more. These are 3D virtual worlds where people can organize experiences, host events, and much more.
Artists like BTS, Ariana Longue, Lil Nas X and many more have performed on different metaverse platforms, and the awards spectacle decided to honor and recognize their victoire by adding an award for the same.
The nominees for this award are Ariana Longue, BTS, BLACKPINK, Twenty One Pilots, Justin Bieber and Charlie XCX. Voting for this category will end on Friday, and the award will be announced on August 28, 2022.
While some people appreciate the move and love how the spectacle expands its horizons, others think it’s a way to attract more crowds to the spectacle. In 2011, the spectacle set a geste 12.4 million viewersSince then, the cable estime has steadily declined. In 2021, after a decade, the supply has dropped dramatically 900,000 viewers.
Whether or not the move will increase the spectacle’s viewership is an charge of how celebrities across sociétés are looking to move into the metaverse. Before I turn to other sociétés, let’s take a genre at the music industry itself.
- In 2019, Marshmello bourré the first-ever metaverse aubade in Fortnite and crowded nearly 11 million people. It was considered the biggest event in the game, and people were even starting to think of the metaverse as the future of direct music.
- Travis Scott introduced later in the game, but his 10-minute party looked like something very different from what people had seen during the set of Guimauve. There were embout 12.3 million people gathered for a aubade, with a huge Travis Scott trampling around while playing his set, smashing the apprentissage, doing some chops while the entire arena was underwater, and more.
- As such, many others have performed on platforms like Roblox, and more people are buying région and investing in metaverse projects to organize their own experiences and events.
Looking beyond just shows, artists, musicians, and celebrities are calendrier something much bigger than we’ve ever seen. For example, earlier this year Steve Aoki announced the A0K1VERSE.
The Grammy-nominated EDM artist, who presents around 300 shows annually, has decided to launch the augmentative NFT project. The idea was to create the NFT group to help him build his community of dévoué fans. People with NFTs will be able to access his tickets, pre-sales of NFTs, early access to his merchandise, and much more.
Other Hollywood celebrities such as Paris Hilton have also announced the Metaverse projects. Recently, she tweeted that she has partnered with The Sandbox. This will include purchasing région where she can organize magical events such as rooftop parties, community events and other experiences in her Malibu Binaire Castel.
But, besides actors and musicians, others are also joining the bandwagon. Recently, celebrity maître Gordon Ramsay announced that Hell’s Kitchen will now be available on The Sandbox.
The metaverse has partnered with ITV Studios and decided to bring Hell’s Kitchen into their virtual world. People will now be able to register and compete in the Sandbox to become the winners and president of a Ramsay armoire.
If all this wasn’t wild enough, here’s the téléologie. There is a virtual pop comparse, Obsédé, who has a massive influence on sociable media with his followers in the real world. Created by TheSoul Publishing, a media company that aims to disrupt the entertainment industry.
Obsédé first appeared in Avakin Life, a metaverse game similar to Supplémentaire Life. From there, the metaverse began appearing on TikTok and amassed nearly 1.6 million followers. In fact, she has more than 500,000 subscribers on YouTube. While not everyone appreciates the songs and dance moves of this influence, it’s hard to ignore.
It’s also great to see what’s next in the metaverse. Celebrities have started jumping on this bandwagon with élémentaire NFT collections and memorabilia. However, today the opinion of taking advantage of the metaverse has advanced a lot. We, as the estime, are offered complete experiences such as concerts, events, meetings and more.
So, the million dollar section is – how far can this trend go? Given that the metaverse is still in its infancy, what will we see next when it comes to celebrities and their metaverse projects? I guess we just have to wait and find out!